Friday 19 February 2016

Target Audience

Create a spider diagram or bullet point list of all the things your target audience might be interested in. How can you use this information to create a main feature about your film that will appeal to your target audience?

Main aspects of Target Audience- 
  • 15+ (or more specifically 15-32) 
  •  16-24 year old's being prone to mental health illnesses 
  • secondary target audience of parents to help 
  • broad aspect of mental health, and the equal balance of male and female characters 
  • idea of romance, therefore suggesting a 52% female 48% male target audience.
  • Aspires as it is a young audience
  • mainstreamers as the idea of psychology is becoming fairly mainstream especially within young audiences
  •  reforms as the seek knowledge on all issues
  • explores as they would willing like to explore the human mind and emotions.
What the Target Audience may therefore be interested in -

  • psychology
  • romance
  • society
  • complex issues
  • mental health illnesses
  • support/help/aid
  • knowledge
  • tumblr (huge psychology fans)
  • films like black swan
  • photography/art/writing 
Main Features that could appeal well to the audience interested in the above-

  • Artistic(through both photographs/art and writing) layout
  • Detailed article on schizophrenia 
  • inspiration for the movie
  • any emotional attachment present to the movie
  • main message of the movie

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